Marketing Management: Strategies and Programs. Joseph P. Guiltinan, Gordon W. Paul.

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TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1994.Edition: 5th edDescription: xvi, 480 p. : col. ill. ; 24 cmISBN:

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General circulation books

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
General circulation books	Presbyterian University of East Africa - Main Library General Stacks	Non-fiction	HF5415.13 .G84 1994 (Browse shelf(Opens below))	C1	Available	2015-3506

Includes bibliographical references and index.

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