Marketing Planning & Strategy. Subhash C. Jain.

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TextPublication details: Australia ; Cincinnati, Ohio : South-Western College Pub., c2001.Edition: 8th edDescription: 643 p. : ill. ; 24 cmISBN:

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General circulation books

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
General circulation books	Presbyterian University of East Africa - Main Library General Stacks	Non-fiction	HF 5415.13 .J35 2001 (Browse shelf(Opens below))	C1	Available	2015-3521

Companion to: Marketing planning & strategy. 8th ed. 2000.

Includes bibliographical references.

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