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Marketing for hospitality and tourism. Philip Kotler, John T. Bowen, James C. Makens.

By: Contributor(s): Material type: TextPublication details: Upper Saddle River, NJ : Pearson Prentice Hall, 2006.Edition: 4th edDescription: xxiv, 932 p. : col. ill. ; 26 cmISBN:
  • 0131193783
Subject(s): LOC classification:
  • TX 911.3 .M3K68 2006
Online resources:
Item type: General circulation books
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Item type Current library Collection Call number Copy number Status Barcode
General circulation books Presbyterian University of East Africa - Main Library General Stacks Non-fiction TX911.3.M3 K68 2006 (Browse shelf(Opens below)) C1 Available 2014-2225

Includes bibliographical references and index.

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