TY  - BOOK
AU  - Kotler, Philip
AU  - John T. Bowen
AU  - James C. Makens
TI  - Marketing for hospitality and tourism
SN  - 978-0135045596
AV  - TX 911.3 .M3K68 2010
PY  - 2010///
CY  - Boston
PB  - Prentice Hall
KW  - Hospitality industry
KW  - Marketing
KW  - Tourism
N1  - Includes bibliographical references and index
ER  -