00971cam a2200229 a 4500 1544322 20151029130100.0 911101s1992 nyua bf 000 0 eng 91040284 081445030X : $34.95 DLC DLC PUL HF5415 .C5414 1992 Clemente, Mark N. The marketing glossary : Key terms, concepts, and applications in marketing management, advertising, sales promotion, public relations, direct marketing, market research, sales. Mark N. Clemente. New York : American Management Association, c1992. vii, 392 p. : ill. ; 24 cm. Includes bibliographical references (p. 389-392). Marketing Handbooks, manuals, etc. 7 cbc orignew 1 ocip 19 y-gencatlg lcc BK 30438 30438 0 0 lcc 0 0 NFIC PUEA PUEA REF 2015-10-29 BOOKS FOR AFRICA 2015-11635 0 HF5415 .C5414 1992 2015-3628 2015-10-29 00:00:00 C1 2015-10-29 REF