01565fam a22003254a 4500 3056827 20151029120356.0 001117s2001 nju b 001 0 eng 00066890 978-0130307947 (OCoLC)59378653 (OCoLC)ocm59378653 (NNC)3056827 DLC DLC PUL pcc HD 31 .B27 2002 658.4 21 Barney, Jay B. Gaining and sustaining competitive advantage. Jay B. Barney. 2nd ed. Upper Saddle River, NJ : Prentice Hall, 2002 xxii, 600 p. : 24 cm. Includes bibliographical references and index. Pt. I. The Logic of Strategic Analysis. Ch. 1. What Is Strategy? Ch. 2. What Is Performance? Ch. 3. Evaluating Environmental Threats. Ch. 4. Evaluating Environmental Opportunities. Ch. 5. Evaluating Firm Strengths and Weaknesses: The Resource-based View -- Pt. II. Business Strategies. Ch. 6. Vertical Integration. Ch. 7. Cost Leadership. Ch. 8. Product Differentiation. Ch. 9. Flexibility. Ch. 10. Tacit Collusion -- Pt. III. Corporate Strategies. Ch. 11. Strategic Alliances. Ch. 12. Corporate Diversification. Ch. 13. Organizing to Implement Corporate Diversification. Ch. 14. Mergers and Acquisitions. Ch. 15. International Strategies. Industrial management. Strategic planning. Competition. TOC lcc BK 30381 30381 0 0 lcc 0 0 NFIC PUEA PUEA GEN 2015-10-27 BOOKS FOR AFRICA 2015-11344 0 HD 31 .B27 2002 2015-3337 2015-10-27 00:00:00 C1 2015-10-27 BK