TY - BOOK AU - Burns,Alvin C. AU - Bush,Ronald F. TI - Marketing research: Instructor's manual SN - 978-0131477537 AV - HF 5415.2 .B779 2006 PY - 2006/// CY - Upper Saddle River, NJ PB - Pearson/Prentice Hall KW - SPSS for Windows KW - Marketing research N1 - Includes bibliographical references and index ER -