@book{30310,
	author = {Burrow, Jim.},
	title = {Marketing.},
	publisher = {South-Western/Thomson Learning,},
	year = {c2002.},
	address = {Mason, OH :},
	note = {Includes index.},
	url = {http://www.loc.gov/catdir/enhancements/fy1215/2002282793-d.html}
}