TY - BOOK AU - Krypel,Michael TI - Refining design for business: Using analytics, marketing, and technology to inform customer-centric design SN - 978-0321940889 (pbk.) AV - QA 76.9 .U83K79 2014 U1 - 658.5/752 23 PY - 2014/// CY - New York PB - Peachpit, Pearson KW - User interfaces (Computer systems) KW - Product design KW - Industrial design KW - Management KW - Product management KW - Marketing N1 - Includes bibliographical references and index ER -