TY  - BOOK
AU  - Beckwith,Harry
TI  - Selling the invisible: a field guide to modern marketing
SN  - 0446520942
AV  - HD9980.5 .B425 1997
PY  - 1997///
CY  - New York
PB  - Warner Books,inc
KW  - Service industries
KW  - Marketing
ER  -