Marketing: Contemporary concepts and practices. William F. Schoell, Joseph P. Guiltinan.
Material type:
TextPublication details: Boston : Allyn and Bacon, c1990.Edition: 4th edDescription: xxiv, 790 p. : col. ill. ; 26 cmISBN: - 978-0205120717
- 658.8 20
- HF 5415 .S357 1990
General circulation books
| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General circulation books
|
Presbyterian University of East Africa - Main Library General Stacks | Non-fiction | HF 5415 .S357 1990 (Browse shelf(Opens below)) | Available | 2016-0028 |
Includes bibliographical references (p. 758-767) and indexes.
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