Marketing: Real people, [real] choices. Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.
Material type:
TextPublication details: Upper Saddle River, NJ : Prentice Hall, c2009.Edition: 6th edDescription: xxi, 602 p. : ill. (chiefly col.), map ; 28 cmISBN: - 978-0136054214 (pbk.)
- 0136054218 (pbk.)
- 658.8 22
- HF 5415.35 .S65 2009
General circulation books
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
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General circulation books
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Presbyterian University of East Africa - Main Library General Stacks | Non-fiction | HF 5415.35 .S65 2009 (Browse shelf(Opens below)) | C1 | Available | 2015-3626 |
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| HF5415.33 .U6H38 2007 Consumer Behavior : | HF5415.35 .S65 1997 Marketing: | HF 5415.35 .S65 2008 Marketing : | HF 5415.35 .S65 2009 Marketing: | HF 5415.5 .D59 2013 The effortless experience: | HF5415.5 .G65 2002 CRM automation / | HF5415.5 .Q557 1999 Customer service representative / |
Includes bibliographical references (p. 554-567) and index.
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