Marketing: Concepts and Strategies. William M. Pride, O.C. Ferrell.
Material type:
TextPublication details: Boston : Houghton Mifflin Co., c2003.Edition: 2000 edDescription: 625p col. ill., col. maps ; 29 cmISBN: - 978-0395974836
- HF 5415 .P658 2000
General circulation books
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
General circulation books
|
Presbyterian University of East Africa - Main Library General Stacks | Non-fiction | HF5415 .P658 2000 (Browse shelf(Opens below)) | C1 | Available | 2015-3504 |
Includes bibliographical references and indexes.
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