Marketing management: Knowledge and skills. J. Paul Peter, James H. Donnelly, Jr.

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TextPublication details: Boston, Mass. : Irwin/McGraw-Hill, c2001.Edition: 6th edDescription: xx, 876 p. : ill. (some col.), maps ; 26 cmISBN:

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General circulation books

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
General circulation books	Presbyterian University of East Africa - Main Library General Stacks	Non-fiction	HF 5415.13 .P387 2001 (Browse shelf(Opens below))	C1	Available	2015-3397

Includes bibliographical references (p. 851-858) and indexes.

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