Strategic marketing problems: Cases and comments. Roger A. Kerin, Robert A. Peterson.

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TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c1998.Edition: 8th edDescription: xii, 723 p. : ill. (some col.), maps ; 28 cmISBN:

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General circulation books

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
General circulation books	Presbyterian University of East Africa - Nairobi Library General Stacks	Non-fiction	HF 5415.135 .K47 1998 (Browse shelf(Opens below))	C1	Available	2014-1169

Includes bibliographical references and indexes.

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