Normal view MARC view ISBD view

Services marketing: (Record no. 30291)

MARC details
000 -LEADER
fixed length control field	01373cam a22003494a 4500
001 - CONTROL NUMBER
control field	1686022
003 - CONTROL NUMBER IDENTIFIER
control field	O
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20151028154503.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	990512s2000 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	99029464
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	978-0072312211
040 ## - CATALOGING SOURCE
Original cataloging agency	LC
Transcribing agency	PUL
Modifying agency	PUL
042 ## - AUTHENTICATION CODE
Authentication code	pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HD 9980.5
Item number	.Z45 2000
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Edition number	21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Zeithaml, Valarie A.
245 10 - TITLE STATEMENT
Title	Services marketing:
Remainder of title	Integrating customer focus across the firm.
Statement of responsibility, etc	Valarie A. Zeithaml, Mary Jo Bitner.
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Boston :
Name of publisher, distributor, etc	Irwin/McGraw-Hill,
Date of publication, distribution, etc	c2000.
300 ## - PHYSICAL DESCRIPTION
Extent	xxviii, 620 p. :
Other physical details	ill. ;
Dimensions	26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Service industries
General subdivision	Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Customer services.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Bitner, Mary Jo.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified	Contributor biographical information
Uniform Resource Identifier	<a href="http://www.loc.gov/catdir/bios/mh042/99029464.html">http://www.loc.gov/catdir/bios/mh042/99029464.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified	Publisher description
Uniform Resource Identifier	<a href="http://www.loc.gov/catdir/description/mh023/99029464.html">http://www.loc.gov/catdir/description/mh023/99029464.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified	Table of contents
Uniform Resource Identifier	<a href="http://www.loc.gov/catdir/toc/mh023/99029464.html">http://www.loc.gov/catdir/toc/mh023/99029464.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a	7
b	cbc
c	orignew
d	1
e	ocip
f	19
g	y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Library of Congress Classification
Item type	General circulation books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Inventory number	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
		Library of Congress Classification			Non-fiction	Presbyterian University of East Africa - Main Library	Presbyterian University of East Africa - Main Library	General Stacks	22/10/2015	Book for Africa	5000.00	2015-11453		HD 9980.5 .Z45 2000	2015-3446	22/10/2015	22/10/2015	General circulation books