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Mcquail's mass communication theory .

McQuail, Denis.

Mcquail's mass communication theory . Denis McQuail. - 6th ed. - Thousand Oaks, CA : SAGE Publications, c2010. - viii, 621 p. : ill. ; 24 cm.

Includes bibliographical references (p. [574]-613) and indexes.

ISBN: 1849202916 1849202923 (pbk.)

LCCN: 2009932171

Subjects--Topical Terms:
Mass media.
Mass communication
Communication

LC Class. No.: P90 / .M35 2010

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